CAT

CAT 2026 Brand Audit

Website: catpowertools.com

Customer Service: +1 (800) 366-3011

Brand Strength: Average (45)

Trust
Average
Website Authority
Website Mentions
Negative Website Mentions Ratio
Reliability
Average
Return Policy Type
Return Policy (Days)
Website Performance
Customer Service
Average
Customer Support Phone
Customer Support Chat
  • Ranks higher for Trust than 71% of other brands in our data set and ranks 48% stronger than the average.
  • Ranks higher for Reliability than 59% of other brands in our data set and ranks 44% stronger than the average.
  • Ranks higher for Support than 51% of other brands in our data set and ranks 49% stronger than the average.
  • Our brand audit shows that CAT ranks higher for Brand Strength than 70% of other brands in our data set and ranks 47% stronger than the average.

Winnowl Index : AVERAGE

Battery Powered Self-Propelled Lawn Mowers

  • At a 70 average Winnowl Index, CAT outranks 62% of the other brands in this class.

Battery Powered Push Lawn Mowers

  • With a 66 Winnowl Index, CAT ranks lower than 54% of competitors in this class.

Performance : Strong

Battery Powered Self-Propelled Lawn Mowers

  • 56 Performance Score - outperforms 65% of the other brands in the class.
  • 30% higher Warranty (5 Years) than the class average (3.8 Years).

Battery Powered Push Lawn Mowers

  • 66 Performance Score - outperforms 83% of the other brands in the class.
  • With an average of 60 V, CAT averages 54% higher Battery Voltage than the class average (39.1 V).
  • 27% higher Cutting Width (21 inches) than the class average (16.6 inches).
  • 23% higher Cutting Height Adjustment (7 settings) than the class average (5.7 settings).
  • 20% higher Battery Capacity (5 Ah) than the class average (4.2 Ah).
  • 49% higher Charging Time (60 mins) than the class average (117.2 mins).

Value : Fair

Battery Powered Self-Propelled Lawn Mowers

  • 15% more performance per dollar than other brands in the class.
  • The $571.99 average price is 13% less expensive than the $656.62 average class price.
  • 84 Value Score - outranks 50% of the other brands in the class.

Battery Powered Push Lawn Mowers

  • 36% less performance per dollar than other brands in the class.
  • The $480.99 price is 83% more expensive than the $262.51 average class price.
  • With a Value Score of 53, CAT lags behind 94% of the other brands in the class for value.

Methodology

Brand

  • By analyzing key factors like website authority, consumer sentiment, customer service channels, returns, and warranties, we provide data-driven ratings for Trust, Reliability, and overall Customer Support. These three indices are weighted to make up the final Brand Strength Score.
  • For CAT, our data team analyzed and rated the performance and value of 2 products across 2 classes.

Battery Powered Push Lawn Mowers

Performance: Strong (66)
Value: Weak (53)
Brand Strength: Average (45)
Winnowl Insight: Our audit identifies Weak Value because the $480.99 investment returns 36% less utility than the $262.51 baseline.

Battery Powered Self-Propelled Lawn Mowers

Performance: Average (56)
Value: Strong (86)
Brand Strength: Average (45)
Winnowl Insight: Extended service commitment. Reflects high manufacturer confidence in the motor and battery electronics.