RYOBI

RYOBI

2026 Brand Audit

Website: ryobitools.com

Customer Service: +1 (800) 525-2579

Brand Strength: Strong

Trust
Average
Website Authority
Website Mentions
Negative Website Mentions Ratio
Reliability
Exceptional
Return Policy Type
Return Policy (Days)
Website Performance
Customer Service
Exceptional
Customer Support Phone
Customer Support Chat
  • Our research shows that RYOBI ranks in the top 4% for Brand Strength for all brands in our data set and ranks 139% stronger than the average.
  • Ranks higher for Trust than 87% of other brands in our data set and ranks 122% stronger than the average.
  • Ranks in the top 2% for Reliability for all brands in our data set and ranks 133% stronger than the average.
  • Ranks higher for Support than 80% of other brands in our data set and ranks 181% stronger than the average.

Winnowl Index : MEDIOCRE

Battery Powered Self-Propelled Lawn Mowers

  • With a 69 Winnowl Index, RYOBI ranks lower than 87% of competitors in this class.

Performance : Average

Battery Powered Self-Propelled Lawn Mowers

  • 31% higher Warranty (5 Years) than the class average (3.8 Years).
  • 52 Performance Score - underperforms 100% of the other competitors in the class.
  • At 180 mins, RYOBI averages 118% worse Charging Time than the class average (82.7 mins).
  • 34% worse Battery Voltage (40 V) than the class average (60.5).

Value : Mediocre

Battery Powered Self-Propelled Lawn Mowers

  • The $499.95 average price is 10% less expensive than the $557.77 average class price.
  • 8% less performance per dollar than other brands in the class.
  • With a Value Score of 70, RYOBI lags behind 80% of the other brands in the class for value.

Methodology

Brand

  • By analyzing key factors like website authority, consumer sentiment, customer service channels, returns, and warranties, we provide data-driven ratings for Trust, Reliability, and overall Customer Support. These three indices are weighted to make up the final Brand Strength Score.
  • Our data team analyzed and rated 1 RYOBI model for performance and value.

Battery Powered Self-Propelled Lawn Mowers

Performance: Average (52)
Value: Mediocre (70)
Brand Strength: Strong (76)
Winnowl Insight: Honestly, compared to other options out there, this product's performance is 17% below the average and earns an Average Performance rating. While the Warranty indicates you should feel confident that the manufacturer will stand behind the technology for the typical life of the mower, the big catch is that the 180 mins Charging Time means that you will likely be forced to wait several hours for a recharge which effectively restricts your ability to finish large jobs in one day is something you'll just have to deal with.