Firstrend 2026 Brand Audit

Website: firstrend.net

Customer Service: +1 (888) 426-4118

Brand Strength: Mediocre (29)

Ranked #106 of 184

Score / 100: 29
Global Avg: 30
vs Global Avg: -3.9%

Brand Strength Factor Breakdown

Trust

Ranked #102 of 184

Average

Website Authority

Website Mentions

Negative Website Mentions Ratio

Score / 100: 44
Global Avg: 42
vs Global Avg: +5.1%

Reliability

Ranked #108 of 184

Weak

Return Policy Type

Return Policy (Days)

Website Performance

Score / 100: 16
Global Avg: 30
vs Global Avg: -45.7%

Customer Service

Ranked #35 of 184

Mediocre

Customer Support Phone

Customer Support Chat

Score / 100: 25
Global Avg: 17
vs Global Avg: +48.4%

Firstrend Class Audits

Firstrend Wireless Home Security Camera Systems - NVR

Models 3

Market Share 6.7%

Winnowl Index

MEDIOCRE

58.31

-1.97% vs Avg

#10 of 22

Class Avg 59.48

Range 43.18 - 77.04

Market Value Index (MVI)

Fair

+0% vs Avg

#12 of 22

Class Avg 51

Range 45 - 58

Performance

Average

50.22

+3.27% vs Avg

#10 of 22

Class Avg 48.63

Range 26.08 - 76.92

Price Positioning

Average

$293.32

-5.26% vs Avg

#14 of 22

Class Avg $309.60

Range $159.99 - $399.99

Resolution Benchmark

Mediocre

3 MP

-28.91% vs Avg

#16 of 22

Class Avg 4.22 MP

Range 2 MP - 5 MP