Brand Strength: Mediocre (23)
Trust
Average
Reliability
Mediocre
Customer Service
Weak
- Ranks higher for Trust than 60% of other brands in our data set and ranks 21% stronger than the average.
- In our brand audit, we found that ranks lower for Reliability than 63% of other brands and ranks 32% worse than the average.
- Ranks in the bottom 51% for Support for all brands in our data set and ranks 100% worse than the average.
- In our brand audit, we found that DCK ranks lower for Brand Strength than 60% of other brands and ranks 25% worse than the average.
Winnowl Index : MEDIOCRE
Battery Powered Self-Propelled Lawn Mowers
- With a 45 Winnowl Index, DCK ranks lower than 76% of competitors in this class.
Performance : Average
Battery Powered Self-Propelled Lawn Mowers
- 52 Performance Score - underperforms 56% of the other competitors in the class.
Value : Strong
Battery Powered Self-Propelled Lawn Mowers
- 22% more performance per dollar than other brands in the class.
- The $499.99 average price is 24% less expensive than the $656.62 average class price.
- 88 Value Score - outranks 58% of the other brands in the class.
Methodology
Brand
- By analyzing key factors like website authority, consumer sentiment, customer service channels, returns, and warranties, we provide data-driven ratings for Trust, Reliability, and overall Customer Support. These three indices are weighted to make up the final Brand Strength Score.
- Our data team analyzed and rated 1 DCK model for performance and value.
Battery Powered Self-Propelled Lawn Mowers
Performance:
Average (52)
Value:
Exceptional (91)
Brand Strength:
Mediocre (23)
Winnowl Insight: Taking a look at DCK, their Average Brand Trust and Mediocre Brand Reliability add up to a Mediocre Brand Strength score—definitely something you’ll want to think twice about before pulling the trigger.